Meet Shelley

Shelley Davis Mielock is a certified Business Image Coach, owner of Mieshel Image Consulting and professional shoe collector (that’s not necessarily a real thing, but if it were, she’d be one). 

After 10 years in the banking industry, serving in supervisory and executive positions, Shelley made a move to image.  She is an experienced trainer and public speaker — she really knows how to work a crowd.

An active community volunteer, she is on the leadership team for the Junior League of Lansing and serves as a board director for the non-profit, Ascending Above Autism.  Shelley has three children and lives in East Lansing with her husband, Doug … and one giant shoe collection.

Shelley’s favorite shoe brand: As an image consultant, I look for shoe quality not brand. A couple of favorites in my collection are Michael Kors and BCBG.

Shelley’s dream shoe: A sexy and timeless Red Stiletto

Shelley’s motto: In life and in shoes — it’s not always easy or comfortable to be spectacular.



Shelley Davis MielockShelley Davis MielockShelley Davis Mielock

Try this allergy-friendly chocolate cake featured in our Eat It Up series

Ingredients
3 cups all-purpose flour
2 cups white sugar
1 teaspoon baking soda
½ cup unsweetened cocoa powder
¾ cup vegetable oil
2 tablespoons distilled white vinegar
2 teaspoons vanilla extract
2 cups cold water

Directions:
1. Sift flour, sugar, salt, soda and cocoa together into a 9 x 13 ungreased cake pan. Make three “wells”. Pour oil into one well, vinegar into second and vanilla into the third well. Pour cold water over all and stir well with a fork.
2. Bake at 350 degree for 30 – 40 minutes or until a toothpick comes out clean. Frost with your favorite icing or just dust with powdered sugar.

It is important to sift the ingredients. It results in a much lighter textured cake.
Bake 20 minutes for cupcakes

My friend, Liz Goebel, shared this recipe with me a few years ago and it’s become a family favorite.